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Handmade guitars in perfection

Unique pieces with Gibson roots and disctinctive sound

Handmade guitars in perfection

Unique pieces with Gibson roots and disctinctive sound

As the world evolves and welcomes a new generation of musicians, so does Heritage. The brand continue to forge strong relationships with its discerning customers and make the world’s finest electric guitars from 225 Parsons Street, Kalamazoo — where it all started.

Heritage by nature

For decades, Heritage Guitars has been crafting the finest American-made guitars built on the foundations of tradition, craftsmanship and authenticity. It is this very ethos and dedication to keeping the spirit of guitar-building alive that has been consistent since the very first day heritage opened its doors.

Standard collection

Timeless tone.

The Standard Collection is heritage’s essential lineup of American-made electric guitars crafted by a team of skilled artisans to embody the Heritage tradition of quality and pride.

Custom Shop

A pioneering legacy.

Heritage Custom Shop represents the highest level of American craftsmanship and innovation — founding principles that we have honored since the day we started making instruments at 225 Parsons Street in Kalamazoo, Michigan.

Heritage by nature

For decades, Heritage Guitars has been crafting the finest American-made guitars built on the foundations of tradition, craftsmanship and authenticity. It is this very ethos and dedication to keeping the spirit of guitar-building alive that has been consistent since the very first day heritage opened its doors.

Standard collection

Timeless tone.

The Standard Collection is heritage’s essential lineup of American-made electric guitars crafted by a team of skilled artisans to embody the Heritage tradition of quality and pride.

Custom Shop

A pioneering legacy.

Heritage Custom Shop represents the highest level of American craftsmanship and innovation — founding principles that we have honored since the day we started making instruments at 225 Parsons Street in Kalamazoo, Michigan.

“Our iconic factory plays a significant role in music history and operates with American craftsmanship, innovation and authenticity at its core”.

The beginning

In the late 1800s, Orville Gibson arrived in Kalamazoo and began designing his own range of mandolins. Over time, his company grew and became known as one of the world’s premier musical instrument manufacturers. Some of the finest guitars were built at 225 Parsons Street from 1917 to 1984. Several former employees wanted to continue the tradition of handcrafting beautiful, high quality electric guitars in Kalamazoo. During the spring of 1985, they purchased space at the iconic factory along with its original guitar-making equipment. And with that, Heritage Guitars was born.

Keeping the craft alive

The founders shared a wealth of guitar-building experience and an unwavering belief that every guitar should be as unique as the musician who plays it.

It wasn’t long before people took notice and started bringing their stories to them — Heritage introduced their first guitar at the 1985 NAMM show and haven’t looked back since.

Built like no other

Today, Heritage is defined by their unwavering approach to American craftsmanship and innovation. The Standard Collection is a favorite among players seeking a guitar that amplifies their passion for music. The bespoke experience starts at their Custom Shop, where the most remarkable guitars ever seen and heard are built by our artisans to exact specifications.